Mathieu Visière
Mathieu Dacheux
Ronan Jaffré
Mathieu Bernard
Jean Castets

Tracking beyond Clicks

Because clicks don’t pay the bills. We track every link, identify leads, and attribute revenue to the right channel, posts and emails — no guesswork.

No credit card required
Enhanced Features

Simple Tracking from first click to paid with Smart Links.

(Ridiculously easy to integrate with your workflow 😉)

Share links that collect more

Create clean, branded smart links that you can share in your email sequences, outreach campaigns, or social media.

Pimms deeplinks remove the hassle of in app browser, making signups and purchases happen 30% more often.

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pim.ms

Capture leads and timelines

Collect leads from forms and calendar bookings with the true source attached across all your channels.

Each lead is enriched with campaign details, all the contents consulted and a complete history of its interactions.

Prioritize and grow your revenus

Manage your leads with intelligent scoring and deep customer insights.

Understand which prospects are most likely to convert and focus your efforts on the highest-value opportunities.

tally
Survey response received
paul.***@br***.com5m ago
48 %
Cold
Lead from tally: Survey response received with 48% score
zapier
New form submission
emma.***@st***.dev3m ago
63 %
Warm
Lead from zapier: New form submission with 63% score
stripe
Payment received
luc.***@cl***.fr2m ago
74 %
Warm
Lead from stripe: Payment received with 74% score
brevo
New subscription to newsletter
thomas.***@ac***.co1m ago
56 %
Warm
Lead from brevo: New subscription to newsletter with 56% score
calcom
New meeting booked
marie.***@co***.io1m ago
81 %
Very warm
Lead from calcom: New meeting booked with 81% score
shopify
New leads from your shop
alexandre.***@ex***.com1m ago
12 %
Cold
Lead from shopify: New leads from your shop with 12% score

Decide with conversions data

Connect your payments. Attribute sales to the right campaign and creative — beyond last click.

See revenue by source and payback at a glance. Make scaling decisions with confidence.

Discover which combination of touchpoints drives more revenue and optimize your entire funnels.

Compatible with your Workflow

Native integrations with Stripe, Systeme.io, Shopify, Cal.com, Zapier, WordPress and more.

And our relentless dev team keeps dropping new integrations like there’s no tomorrow.

Shopify
Stripe
Zapier
Make
Typeform
Tally
Cal.com
Calendly
Systeme.io
YouTube
WordPress
Webflow
Lovable
Lemlist
Brevo
Clay
Trigify
PIMMS vs Others

Why the top 1% Choose PIMMS?

Compared to Bitly, Dub.co, Rebrandly, Short.io, Linktree, TinyURL, Switchy, and Replug

Features
Others
pim.ms
Short links & QR codes
Custom branded domains
Basic click analytics
UTM link builder
Pro UTM templates, conventions & bulk operations
Opt-in form tracking (Brevo, Tally, Cal.com, Webflow...)
Stripe & Shopify conversion tracking (incl. free plan)
Deep links bypassing in-app browsers (+30% conversions)
Server-side tracking (ad blocker-proof)
AI lead scoring & customer journey insights
10+ native integrations out of the box
GDPR-first, no third-party cookies

From click to cash — in minutes

Install once. Track everywhere.

Track Links

Branded short links with UTMs captured automatically across ads, posts and emails.

Track Leads

Identify visitors, capture lead data and link each submission to its true source and campaign.

Track Revenue

Connect Stripe and bookings. Attribute revenue, LTV and payback to campaigns and creatives.

Scale Confidently

Know where to double down. Kill what doesn’t convert. Scale with data, not opinions.

100% Satisfaction

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Mathieu Visière

Founder @Pixel Pop!

I discovered PIMMS by chance, and I was honestly impressed by how simple and effective the tool is. I had tried other solutions before, but none truly resonated with me due to their interface, pricing, and technical limitations. PIMMS allows me to create clean, trackable links that redirect exactly where they should—with zero friction. It has become a staple in my daily workflow, particularly for tracking my LinkedIn content and client campaigns.

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Gaetan Redin

Angular & Frontend Developer

I discovered PIMMS somewhat by chance, and I must say I'm not disappointed. The core mission of opening links directly is fully achieved. The dashboard is simple and effective for tracking everything. I'll end by saying that Alexandre takes great care and is very attentive to our needs. He's proactive and full of suggestions, which is greatly appreciated. In short, I recommend PIMMS and its builder.

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François Duval

Strategic Coach for CTOs

PIMMS is an excellent solution for anyone looking to quickly improve conversion rates with smart links. It offers full pricing transparency and is incredibly easy to use, with no technical overhead required. If you're in a growth phase, it's highly likely that the cost will pay for itself within just a few months. I was considering building my own tool, but PIMMS is so comprehensive and efficient that it makes much more sense to use it!

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Lucas Chevalier

CEO @ Just Dev — Framer Partner

Pimms helps me daily to know how many people visit my site, check my calendar, or made a booking. It's an excellent tool, and I'm only using 10% of its full potential!

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Keziah Nivelle

WordPress Integrator & Co-founder

Pimms is a fantastic tool for tracking our conversions, our links and much more! It has become indispensable in our acquisition strategy, practically overnight!

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Mirko Bozzetto

React, Node & Next Developer

Super practical for tracking my Cal.com appointments, analyzing my conversions and keeping a clear view of my metrics. I recommend it!

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Martin Ferret

Angular & Node Developer

Incredible tool! We can track our links, know where people come from, all with great simplicity. I use it daily and with great pleasure.

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Tony Bano

Web Developer | React & Next.js

I've been using PIMMS for a few months now, and it allows me to have a global tracking on all my links and all my conversions. It's really awesome!

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Mathieu Dacheux

React & Next Developer

I was tired of my social media links opening in the in-app browser... Then I discovered Pimms! It's the best way to improve conversion without changing your strategy at all. All thanks to deep linking.

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Nôam Biard

Copywriter & Webdesigner

Pimms has been a huge help in understanding where my clients come from! Thanks to this tool, I was able to run tests to determine which lead magnet attracted my target audience the most. Result: a 65% increase in leads!!! Thank you for this incredible tracking tool! If you don't track, you don't improve.

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Karim

AI Startup Founder

Incredible. Simple. ULTRA USEFUL!! Pimms = the OFFICIAL tracking tool for GPTMoney. End of story. Thanks to the team!

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Alexandre Zoonekynd

Breathwork Coach

This tool is more than perfect; its features are extensive and provide a comprehensive view of the data!

It starts here

If you made it this far, it's time to grab your free links.

Free smart links included • No credit card
PIMMS Dashboard showing a list of direct links
PIMMS Dashboard showing analytics of direct links

Curated Questions

Book a call or reach out anytime, we’re here to help.

How simple is the setup?

Enable Link Magnet with one toggle for out-of-the-box tracking. For full-site tracking, add one script. Most setups take 10–15 minutes, no developer required.

What can I track beyond clicks?

Track clicks, leads, and revenue. Connect forms, calendars, and payments (Stripe, Tally, Typeform, Cal.com, Calendly, Shopify) to tie each conversion to its original link and UTM.

How does UTM tracking work in PIMMS?

Create UTM templates and parameters, enforce naming rules, bulk-generate links, and organize campaigns in folders. Filter and analyze by source, medium, campaign, term, and content.

Can I keep my current tools and workflow?

Yes. Use native integrations plus Zapier, Make, webhooks, and API to plug into your CRM, email, and analytics stack.

Does PIMMS work across domains and subdomains?

Yes. Install the script on each domain/subdomain you control to unify attribution. Links can point anywhere.

What’s included in the free plan?

5 smart links, 200 tracked events/month, unlimited conversion tracking (including Stripe & Shopify), deep links, server-side tracking, 30-day analytics retention, 3 UTM templates, and 10 saved UTM parameters. No credit card required. Most competitors charge $75+/month for features PIMMS includes free.

How does PIMMS compare to Bitly, Dub.co, or Rebrandly?

Unlike basic link shorteners, PIMMS is a complete conversion tracking platform. While Bitly ($10–$199/mo) and Rebrandly ($8–$499/mo) only track clicks, PIMMS includes Stripe & Shopify revenue tracking, opt-in form tracking for 10+ tools (Brevo, Cal.com, Tally, Webflow...), deep links, server-side tracking, and AI lead scoring. Dub.co offers conversion tracking but only from $75/mo — PIMMS includes it from €0/mo.

What are the paid plans?

Tiny is €9/month or €79 lifetime. Solo is €19/month or €129 lifetime. Pro is €39/month or €390/year. Business is €69/month or €690/year. Each tier unlocks more links, domains, team seats, and advanced features.

Partner Logos

Instagram
Linkedin
Youtube
WordPress
Webflow
Lovable
Lemlist
Brevo
Clay
Trigify
Slack
Framer
Systeme.io
Calcom
Calendly
Make
Shopify
Stripe
Tally
Typeform
Zapier

Less Busywork, More Growth