Want to track exactly where your iClosed bookings come from?
With PiMMs + Zapier, it only takes a few minutes — no code needed.
1. Create your PiMMs tracking link
- Go to your PiMMs dashboard
- Create a short link pointing to your iClosed calendar page
- Enable Conversion tracking
Example:
Code
https://pim.ms/my-booking-page
2. Book a test meeting
- Open your PiMMs link in a new tab
- Book a test meeting using a fake email (e.g.
test+zapier@yourdomain.com)
This is needed so Zapier can detect the form fields and tracking ID.
3. Connect iClosed to PiMMs in Zapier
- Go to Zapier
- Create a new Zap manually
Trigger setup
- App: iClosed
- Event: Meeting Booked
- Connect your iClosed account
- Select your test booking from step 2
Action setup
- App: PiMMs
- Event: Create Conversion
- Connect your PiMMs account
Then map the fields:
- Click ID →
pimms_id(must be a random-looking string) - Email → attendee’s email
- External ID → attendee’s email
- Name → attendee’s name
Publish your Zap.
4. Test your setup
- Open your PiMMs link in a new tab
- Book another test meeting
- Check your PiMMs dashboard
You should see a new conversion tracked automatically.
5. Troubleshooting tips
- If someone books multiple times using the same email, only the first meeting is counted as a conversion.
- Make sure the
pimms_idfield is correctly passed through the URL. - Check that your Zap is published and active.
- Look at Zapier Task History if a step fails.
Best ways to share your iClosed booking form
Option A — Create a PiMMs short link
Use this if you're sharing your iClosed link via email, ads, QR codes, or social media.
- Go to PiMMs
- Create a short link pointing to your iClosed calendar page
- Enable conversion tracking
- Share the link wherever you want
Example:
Code
https://pim.ms/your-link
Option B — Use iClosed on your website
Add this script in your site’s or page <head> in all the pages of your website:
Code
<script defer src="https://cdn.pimms.io/analytics/script.detection.js"></script>Verify your script installation
Use our free tool to automatically check if the PiMMs analytics script is properly installed on your website.
Add ?pimms_id=1 at the end of your iClosed URL:
Example:
Code
https://app.iclosed.io/e/xyz?pimms_id=1
You're all set 🎉
Every iClosed meeting booked via your PiMMs links will now be tracked — with full attribution and analytics.
